High Costs of Financial Advice Hinder Women's Investment Confidence

The information on this website is general in nature and does not take into account your objectives, financial situation, or needs. Consider seeking personal advice from a licensed adviser before acting on any information.

The findings underscore another concern: women remain more wary of investment fees, with 61 per cent expressing concern compared to 55 per cent of men. According to Lauren Jackson from Fidelity International, these financial apprehensions are compounded by broader economic pressures, as a significant number of women are already reducing non-essential expenditures to cope with the rising cost of living.

The research indicates that even though women are less proactive in seeking advice, they recognize the importance of financial management. However, despite this awareness, women exhibit lower confidence in achieving long-term financial goals and managing day-to-day finances compared to their male counterparts. Only 13 per cent of women feel confident about meeting financial objectives, versus 22 per cent of men.

Diving deeper, the study notes a confidence gap in evaluating investment opportunities. Just 48 per cent of women feel assured in assessing investments, while 72 per cent of men display such confidence. Additionally, the disparity extends to investment actions, as 24 per cent of women have never invested compared to 10 per cent of men. Women are also less inclined to invest in shares, bonds, or pursue diversification.

Significantly, women prioritize seeking trustworthy financial advice, with 43 per cent expressing concerns over finding reliable consultants. Moreover, they desire advisors who can communicate at an understandable level, with 25 per cent highlighting this need in comparison to 19 per cent of men.

Interestingly, women diverge in their sources of financial guidance. They are more likely to turn to financial news sites (34 per cent) and personal acquaintances (33 per cent) for advice, rather than social media "finfluencers." In contrast, men show a higher inclination towards investment apps.

Promisingly, younger generations, particularly Gen Z, exhibit a growing interest in financial guidance. Half find the prospect of financial advice appealing, suggesting a potential cultural shift that could encourage more women to seek advice, thus bolstering their investment confidence.

Published:Monday, 10th Mar 2025
Author: Paige Estritori

Please Note: We do not endorse any specific products or companies. Some content is sourced from third parties, including press releases, and may not be independently verified for accuracy or completeness.

Share this news item:

Finance News

Clear

Winning Group's Electric Truck Initiative in Sydney and Melbourne

08 May 2026: Paige Estritori

In a significant move towards sustainable logistics, Australian appliance and logistics company Winning Group has partnered with fleet electrification specialist Zenobē to deploy 30 electric trucks across its operations in Sydney and Melbourne. This initiative is supported by a $3.65 million investment from the Australian Renewable Energy Agency (ARENA) through the Driving the Nation Fund. - read more

New Energy Transport's Milestone in Electric Freight Delivery

08 May 2026: Paige Estritori

Australian trucking company New Energy Transport has successfully completed what is being hailed as the country's first fully electric end-to-end heavy road freight delivery. This landmark achievement involved transporting goods from a distribution centre in Sydney to Canberra, approximately 300 kilometres away, on a single charge of an electric long-haul truck manufactured by Belgium-based Windrose. - read more

Janus Electric's New Conversion Centre in Adelaide

08 May 2026: Paige Estritori

Australian electric truck conversion company Janus Electric has announced the launch of its first dealer-led conversion centre in Adelaide, in partnership with Archer Heavy Equipment. This facility marks the beginning of Janus's nationwide rollout of its heavy-vehicle electrification platform. - read more

Volvo's Next-Generation Electric Trucks: A Leap Forward for Australian Transport

30 Apr 2026: Paige Estritori

Volvo Trucks has introduced its latest range of heavy-duty electric vehicles, including the FH, FM, and FMX models, now boasting an impressive range of up to 400 kilometres. This development marks a significant advancement in electric truck technology, offering Australian operators enhanced performance and flexibility. - read more

Wilton Project: Pioneering Australia's Largest Electric Truck Depot

30 Apr 2026: Paige Estritori

New Energy Transport's Wilton Project has been selected as one of the inaugural initiatives under the Australian Government's Investor Front Door program. Located southwest of Sydney, this depot is set to become the nation's largest electric truck facility, supporting up to 50 heavy electric trucks. - read more

Click for more Finance News